Thursday, August 2, 2012

The television in the daily life of Brazil


In Brazil there is a device that can be seen in all households regardless of race or social class, this device is television. Since the beginning of the use of television in the fifties, the popular programs have become a necessity for the Brazilian community. For people under the TV class is a representation of an imagined national community. The lower class communities in Brazil, suffer from the violence of a drug war and power. It is this daily life that wants to forget the poor masses to imaginary novels and other representations. Television also gives a relationship between social classes, generations, religions and sexual orientation, because the programs do not discriminate between groups. The information transmitted is also available to all without distinction of social class, or geographic region. Television and telenovelas in particular are representative of a new public space in the hands of various institutions instead of the monopoly of intellectuals and politicians who were in control before. The novels spread throughout the country, which is trendy and modern in the way of electronics, clothing and more, you can say in this connection that television creates popular culture for the country.

The music of these novels also convey a sense of what is contemporary. The characters in these programs classified by the public as a metaphor for the expression of desired traits or rejected by society. The telenovela is a normal society that is richer and whiter than Brazilian society today. The ideal in these programs is to be upper middle class, urban, and modern and the public is glorifying these representations forged.

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