Sunday, September 2, 2012
Business Plan - Why are essential
A well-constructed business plan is an absolute must these days. Why? Because it shows that you have a clear vision of where you want to take your business, and how it is coming.
With world economies shrink with the worsening global financial crisis, default rates of small businesses are increasing, and in fact, many experts predict that the negative impact on small employers and their employees, will reach levels not seen for decades.
In the current environment, many small business owners saw decreases in sales volumes, and are finding it harder to compete as margins shrink.
With all this gloom and doom around, you must ensure that your business is as efficient as can be, which is able to respond to future challenges, and that you are well placed to exploit opportunities that arise.
Where to now?
A carefully developed business plan should identify priorities for your company for next year (at least), and must also look beyond this (perhaps in the next 2-3 years). Many companies find value in involving their employees in the planning process. This can be a valuable experience for all involved, as it can help build team morale, and can often find some great ideas from your employees.
First of all, start thinking about your company's mission '. This should reflect where you want to be and how you want to be seen. Maybe it could be something like "to be the number one retailer in the city widgets" or "be the first choice for buyers of widgets." Then the analysis that currently stand in relation to your competitors.
Then quantify the level of improvement is needed to get to number 1. For example, increasing sales by 100%.
Then, analyze the strengths and weaknesses of your company.
Then determine what steps you must take to achieve your goal. In this phase, you may find that it develops a whole list of items, and it is important to ensure that you do not overdo it, to have too much homework can be seen to spend too much time on those things that others are not as productive. Hold down to maybe 5-10 goals, and stick to those that are thought to be the best solution to help you achieve your goal.
It is therefore necessary to break each of these objectives into tasks. At this point you have to be very specific about what the job is, who is responsible for completing the task, how you're going to measure the results, what are the deadlines for completion of tasks, and how often you are going to review progress. Now, look at the strengths and weaknesses that you identified earlier. What can be improved, and currently works well.
If you have a business that has a system of performance of employees on site, then you can align their own plans for your business plan, hopefully that translates to all have a clear understanding of their roles, and ensures that all you are going in the same direction.
Document everything, and possibly give a copy of the plan to all employees. Keep a copy prominently on the wall or a blackboard, and regularly track progress. You can involve workers in this if you want.
A well-developed business plan can also be useful if you need to apply to a bank for finance, and indeed many banks insist on a business plan before they will consider loan applications.
Business planning is not difficult, and if you follow my profile, I hope you will find a way to improve your performance .......
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