Your E-Commerce Strategy: Is The Love ... Or fear?

I read recently that every human thought originates in the love or fear. The more I thought about it the more certain he became. I started to apply to business - after all, the whole business success or failure originates ultimately from human thought. This article examines the effects that love or fear can have on your e-business - is love, or is the fear that dominates the way we do business online?

If it is fear, fear you're missing the "big", so everything is trying to prove that if that's what you're missing. You read all the mail that comes in promising business success, and try to follow what they suggest.

The only problem is they are trying to pursue several strategies at once, but there is only one of you and not enough hours in the day. You end up just skimming the surface of each strategy, and disappointed and discouraged. You tell anyone who will listen that everything they've tried just does not work, and that the Internet is a myth to make money.

You are in constant fear of their competition. You worry that they are doing more business than you, that your offer is better than yours, which will lead to bankruptcy. Trying to copy and emulate his style, but somehow it just does not work and his heart is not in him. You feel like you're always following at a distance, rather than in front, to the head.

You have no idea where their sales are coming, and when you have a couple of "dry days" without the sale of all, you are in a panic, and all I can think of is business failure. You've been running your business blindly, you have no idea what he's been working well and what has not, so have no basis on which to base decisions, and not faith that what are doing is working.

You begin to feel unhappy, overworked, over stressed, and you can feel you burn. The motivation for your business starts to disappear, and soon put an end to any company.

However, if it's love, you concentrate on the strategy to a whole, before even considering B or C. You do your homework first - to read all the literature, you know you have been very successful for many people, and you think you can do it too. That carefully, deliberately and methodically follow the strategy. Instead of pouring dilute their power in many different molds, pour all of this, persistent and considerable dedication.

You do not see much happening at first, but you still have faith, and to revisit the strategy to ensure you are maximizing the potential results. Over time, you begin to see positive results. This reinforces their energy and motivation, and increases the beneficial effects of experience. You tell everyone who will listen how well it works for you - the others are struggling too, and begin to see positive results for their own businesses. To seek ways in which you can work with their competition for mutual benefit. You think of a joint venture, and the focus of competition with him, including ensuring that the benefits to outweigh his own. Your competition can see how much benefit your proposal could be for both parties and agreed with him. The end result is a very positive outcome for both parties, and agrees to cooperate more closely in the future.

A focus on your own USP and inject your business with a sense of their own style, confidence, and overall business strategy. If you see others begin to emulate, getting you as a token of admiration, increasing their self-esteem, and thereby further improving the way we do business. You are the leader in the market.

You have a couple of dry days, but you know sometimes it happens for a reason, targeted traffic that comes from multiple sources, which show excellent conversion rates. Instead of fearing business failure, quickly check that all is well with your merchant account or payment processor and verify that your site is functioning normally, and you know sales will pick up normally again very soon. To focus their energies instead into new avenues of promotion.

Instead of running your business in fear, and therefore witnesses of the wilting and death, which runs in Love - who has a passion for what you do, always act in a positive way, and so much more success, more that fires passion. Your business expands and becomes more successful. And the positive energy of your own business begins to rub off on others.

Can you see how a simple change in approach could transform your business?

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